Ben Juncker is the co-founder and CEO of Craftsman’s Choice, a leading exterior remodeling contractor in Minnesota and one of the highest volume James Hardie siding installers in the United States. As a result of his success in the residential home improvement industry, Ben has been tapped many times by major home improvement brands, including James Hardie, to help up-and-coming contractors overcome their growth challenges so that they can scale into profitable 8-figure construction businesses.
In 2021, Ben wrote the book The Minnesota Homeowner’s Guide to Exterior Siding, an Amazon #1 bestseller in the home improvement category. When he’s not coaching other contractors or helping people fall in love with their homes again, you can find Ben playing an active role in his community as a minister at his church.
2:06 Getting Started in the Business
3:48 Why James Hardy Siding
6:04 Business Structure and Growth
13:18 Ben's Biggest Challenge Today in the Business
22:00 Managing Client Expectations
28:04 James Hardy new product line and a new sales process
30:00 Best advice for Contractors
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Twitter Handle: @CraftsMNsChoice
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